Consumers Look To Internet For Financial Guidance
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People are increasingly using the internet to help them make financial decisions, new research indicates.
According to a study conducted by Birmingham Midshires, some 94 per cent of Britons are going online to get advice on a wide variety of areas, instead of seeking out a traditional face-to-face appointment. Research from the firm indicated that just under half (43 per cent) of people looking for online advice will research into savings accounts. In comparison, some 23 per cent will seek out guidance on mortgages. The study also showed that 21 and 20 per cent of people will spend at least three hours looking for advice on savings and mortgages respectively.